That's a Lot of Apps

In December, consumers downloaded almost 3 billion (with a "B") apps from the iOS app store and last year consumers spent over $10 Billion in the App Store. There are a few things you can take away from that announcement.

1. Apple is doing just fine.

2. The Mobile future is for real.

3. Apple needs to double down on the the server side of the Internet. All of these mobile apps need an Internet backside and it needs to be rock solid. I don't know how Apple will do it but they need to get damn close to Google's ability to deliver through the Internet. This is becoming exponentially more important every year. The common logic that Apple simply isn't built for that sort of initiative needs to be disproven.