I recently saw a link to The Walt Disney Productions 1957 Strategy Diagram (via Kotke). I’ve seen this several times, and every time, it impresses me. Specifically, the Disney Company treats their movies as the source material for everything else they make, whether it be music, books, or theme park rides. When it all works properly, they had a virtuous circle where the movie characters generated interest in the theme parks, and the theme park visitors’ experiences generated interest back in the movies. If something doesn’t tie into the overall flywheel, then it probably shouldn’t be there.

I try to do the same thing with my tiny MacSparky empire, and this 67-year-old chart still makes a lot of sense to me.