I’ve talked and written extensively over the years about the utility of time tracking. Yet, many of us don’t track our time. And the reason is usually simple: it’s cumbersome and way too easy to forget.

This week’s sponsor, Timing, gives you the benefit of time tracking without the inconvenience. Timing is an app for your Mac that automatically tracks your time. You don’t need to push buttons. Timing just does its job. It’s smart, it’s beautiful, and it’s easy to use.

Just download and install Timing, and it’ll start recording how much time you spend on each app, document, and website you use.

And with the latest update, Timing will now import your iPhone and iPad usage from Screen Time as well! This means you’ll get the complete picture of how you spend your time across all your devices.

One of my favorite features is how Timing learns to associate certain activities on your Mac with specific projects. For instance, I track MacSparky Labs Admin time when I’m on the Memberful admin panel in Safari. So I set up a rule to assign time spent in the Memberful admin panel to that project and now Timing automatically makes makes the connection for me. But on the flip side, if Timing isn’t sure what I’m working on, I can manually set and adjust project assignments with a few clicks. This gives me solid, actionable data about how I’m spending my time.

If you’ve tried time-tracking before and gave up on it, try Timing. It does the work for you. I’ve even made some videos showing how the app works.