Apple’s Successful Beta Season

Hooray! It’s macOS Sonoma release day. This new operating system has some great features, including better dictation, small (but nice) improvements to the Apple productivity apps (Kanban in Reminders!), a bunch of messaging and video conferencing updates, PDF tools, and desktop widgets. Stephen and I will cover them in depth on this weekend’s episode of the Mac Power Users.

But there is a more significant point here. Apple had an extraordinarily successful beta season in 2023. They promised some solid updates in June at WWDC and delivered on them from the beginning. None of the new features required a “boil the ocean” effort by Apple, but all of them provided a lot of bang-for-the-buck, quality-of-life improvements.

Moreover, they got it all out with very little drama. They didn’t have to delay the iPadOS launch until weeks (or months) after the iOS release. Moreover, this macOS version is shipping just a week after the iPhone. At the same time, they are also going full tilt at an entirely new operating system with visionOS.

I am impressed with the effort all of that took. I would love to know the story behind all of this. I’ve got four pet theories, none of which have a lick of evidence:

Apple is getting better at this

They’ve been updating multiple major operating systems for over a decade now. I expect they’ve learned quite a bit.

Labor and Management Improvements

That experience also gives management a better idea of what to expect and aim for while giving engineering a better idea of what they can pull off in the time allotted.

A Lot of the Heavy Lifting is Behind Them

Apple has taken on some big tasks over the past decade as they’ve moved to SwiftUI and made significant architectural changes to the programming interface and the chipset. All of that is behind them now, which should make things easier from this point.

Forced Constraints

This theory is probably a stretch, but I think the fact that Apple has looming deadlines related to visionOS gave the company even more focus across the board. That showed up in the decisions and work done on everything else.

I expect all of these factors (and probably a few more) played a role in Apple’s success this year, but I hope their management is paying attention and figuring out how to make this the new norm.

Mac Power Users 711: Getting Some Wisdom with Merlin Mann

Merlin Mann comes back to the Mac Power Users to talk about task management, iOS 17 improvements, and wisdom.

This episode of Mac Power Users is sponsored by:

  • MacPaw: Introducing Moonlock, the new cybersecurity division at MacPaw, and the upgraded CleanMyMac Malware removal module.
  • Squarespace: Save 10% off your first purchase of a website or domain using code MPU.
  • NetSuite: The leading integrated cloud business software suite. Download NetSuite’s popular KPI Checklist, designed to give you consistently excellent performance.

Automators 137: iOS 17 and New Devices

In this episode of Automators, Rosemary and I recap what’s new in iOS 17 and iPadOS17, as well as on the new iPhones.

This episode of Automators is sponsored by:

  • Vitally: A new era for customer success productivity. Get a free pair of AirPods Pro when you book a qualified meeting.
  • Electric: Unbury yourself from IT tasks. Get a free pair of Beats Solo3 Wireless Headphones when you schedule a meeting.
  • HelloFresh: Use code 50automators for 50% off plus free shipping.

New iPhone 15 Pro and Action Button Poll

Happy Friday!

It’s shipping week! This week, we got the release of all of Apple’s operating systems, and today, I’m guessing a bunch of you are taking delivery of new iPhones and Apple Watches. The new iPhone Pro is the one that has me the most interested.

The iPhone Pro always leads the way with Apple’s design and features. While it looks similar to last year’s model, some significant differences exist. The body material has changed to titanium. All early reviewers are commenting on just how much lighter it feels, and Dr. Drang has an interesting explanation as to why. Not only is titanium a lighter material, but it’s also because that weight change occurs at the edge of the device, where we most acutely notice weight changes.

In addition to the weight loss, people will naturally be attracted to the texture, feel, and look of titanium over the prior stainless steel. That’s certainly been my experience with the watch.

Titanium isn’t the only design change. This new phone is more rounded than the prior square-edged generation. It’s a small change (and not as extreme as the “bar-of-soap” design from three years ago), but you will perceive it when you hold one.

Likewise, the new iPhone Pro is the introductory platform for significant changes in computational photography. Apple’s cooked up a way to combine the light gathering of a 12-megapixel image with the detail of a 48-megapixel image to give users a superior-to-both 24-megapixel image. The iPhone camera sells iPhones, which motivates Apple to make strides each year, but I also think it is a point of pride. They want to make the best camera. Period.

The other significant change is the removal of the Ring/Silent switch and the addition of an Action button. I am very interested in ways to use this button, and I’ll be publishing more on this going forward. However, I’d like to hear your intention for the Action Button. So, I’ve made a short poll. I’d appreciate it if you took a moment to reply so we can see how power users are looking at this new feature.

The New Action button on iPhone 15 Pro and Pro Max

Either way, many of us will get our hands on the future today.

In the News

  • This week is all about the new hardware and software. Next week will be similar as macOS Sonoma gets released on Tuesday. That very fact is notable news. It’s been a while since Apple could ship all of its operating systems in such proximity. All of this while they are also heads down on visionOS. Impressive.
  • The other news item that made me grin this week was Intel announcing they need “another year” to make chips like Apple. And they’re not kidding. They’re talking about chips similar to Apple silicon, with combined memory and graphics (like Apple silicon). If you can’t beat them, join them. I think it is a smart move by Intel, though I doubt they’ll catch Apple soon. Apple is not standing still here.

Regardless, enjoy your new software and hardware, gang.

Your pal, David

p.s. The Obsidian Field Guide Plus Edition webinars are coming out great! We’ve already done two of them, and those videos are getting added to the course soon. There are a bunch more coming. If you’d like to get in on it, use code OBSIDIANGO for 10% off my new Field Guide through the weekend.

Don’t Forget About the watchOS Update

Today, Apple publicly released iOS 17 and iPadOS 17. I’ve got plenty of content coming about the new releases, but if there is one thing you should check out that you may have missed, it’s watchOS 10.

This year, Apple made some significant changes to the way watchOS works, and it may end up being divisive. You no longer swipe up for Control Center but instead, you press on the Side Button. When you turn the Digital Crown up from the main screen (or swipe up from the bottom edge of the display), you get you a dynamic scrolling list of Widgets (Apple calls it Smart Stack) with information like upcoming events, running timers, and whatnot. Long pressing on an app’s card in this view allows you to pin it at the top this list.

A bonus is that because good, contextual information is now a dial spin away, you don’t have to rely on information-dense watch faces anymore.

Grab Any Text Anywhere with TextSniper (Sponsor)

This week MacSparky is sponsored by a killer Mac utility, TextSniper. TextSniper is a Mac OCR app that can extract text anywhere on your Mac’s screen and automatically save it to your clipboard, so you can paste it anywhere you need it. It can even read the text to you. The whole thing works a lot like the built-in screen capture on the Mac, just way more powerful. You know those websites that won’t let you copy text? With TextSniper, you can. Do you know the pain of getting a phone number out of a document? It’s easy with Text Sniper.

That’s not all. With TextSniper, you can:

  • Quickly get text from PDFs, Zoom calls, Presentations, and Videos. 
  • Read QR codes and barcodes.
  • Get text out of just about any image format, including JPG, PNG, GIF, TIFF, and BMP.

I use this app often. It’s made by a developer who spends much time making it the best capture utility on the Mac. You can even use your iPhone or iPad camera to take a photo for TextSniper to perform its magic.

Moreover, in an era where so much software is more about data mining than giving you a service, TextSniper doesn’t collect your data. The text recognition is processed on your Mac and does not require an internet connection. 

I personally use this app multiple times a week. My uses for it in the last week include: getting a UPS number without a link for package tracking (hooray!), getting a different number out of a “locked” PDF for my accountant to help pay my taxes (ugh.), and grabbing some clever chisel sharpening instructions from an ancient website that POSTED TEXT IN A JPG IMAGE! TextSniper can be just as helpful to you.

TextSniper works with macOS Catalina and later and also works with Parallels Desktop

Get TextSniper now and enjoy the fastest way to copy uncopyable text, wherever you find it. Use promo code TSMS2023 to get an additional 25% off.

Merlin’s Wisdom Project

I have always been a Merlin Mann fan. We’ve become friends over the years, but first, I was a fan. I think of Merlin in the way that I imagine contemporaries thought of Mark Twain. He’s observant, good-hearted, and can do amazing things with a pen or, in Merlin’s case, Markdown. 

For some time now, Merlin has been collecting little bits of wisdom that range from helpful advice, “Buy the nicest screwdrivers you can afford.“, to paradigm-shifting deep thoughts:


Your kids are not little versions of you; they are little versions of themselves. So, don’t be sad or alarmed whenever they are becoming something different from you. Because, they will become lots of things that are different from you, and that’s arguably the whole point. It is inarguably a thing that you need to cheerfully celebrate and support.
Merlin Mann, The Wisdom Project
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The best part is that he’s sharing them with the world.

SaneBox: Do Not Disturb (Sponsor)

Do Not Disturb was nifty little sign you could hang on the doorknob of a hotel room to let other people know they weren’t supposed to knock on your door or enter your room. You can also stick out a Do Not Disturb sign on your inbox with the help of this week’s MacSparky sponsor, SaneBox. SaneBox helps you keep your email sanity, and with Do Not Disturb, you can keep the distraction of email at bay when you don’t want to be disturbed and want to concentrate on what you need to do.  

Do Not Disturb is a feature you turn on. You choose a start and stop time, and during this time, emails won’t appear in your inbox. It’s like they saw the sign hanging on your doorknob that said, “Do Not Disturb,” and they didn’t disturb you. Where did they go? The emails that you were supposed to receive during your scheduled quiet time are moved into a Do Not Disturb folder. And this is all customizable, so you can set your desired start and end dates and times.  You can also set up delivery exceptions so that if you have someone or something important you need to get through, you can enable exceptions.

Manage your inbox and reduce the interruptions throughout the day with SaneBox. See if it works for you with a free 14-day trial, and if you decide you like it, you’ll get a $10 credit you can use towards a SaneBox subscription. Spend less time on email and more time on what really matters. 

Mac Power Users 710: Apple’s Wonderlust Event

Mere hours after Apple’s iPhone 15 event, Stephen and I break down the news surrounding the iPhone 15 line, the Apple Watch Series 9, and the updated Apple Watch Ultra on this episode of Mac Power Users.

This episode of Mac Power Users is sponsored by:

  • 1Password: Never forget a password again.
  • MacPaw: Introducing Moonlock, the new cybersecurity division at MacPaw, and the upgraded CleanMyMac Malware removal module.
  • Squarespace: Save 10% off your first purchase of a website or domain using code MPU.
  • NetSuite: The leading integrated cloud business software suite. Download NetSuite’s popular KPI Checklist, designed to give you consistently excellent performance.